Taste test: Tastes a little bit like normal Smartfood white cheddar popcorn, though not as sticky on your fingers.
It didn't remind me of eating a Cheeze-It cracker, which is good I suppose because I'm not a big fan of the crackers. Of course, I didn't even realize they had a White Cheddar flavor, so I suppose they do taste just like the white cheddar flavor (I only remember the orange cheese version). But it was a good overall taste.
Shop: Buy popcorn on Amazon
Smell test: Smells like white cheddar popcorn.
From the package: The distinctive, cheesy taste of Cheez-It White Cheddar Snack Crackers hits popcorn! Grab a handful!
Online store: Buy popcorn on Amazon
Company: Snack Brands
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This snack was discovered by Keith and Melissa at Wal-Mart.