Taste test: Guest reviewer Troy Surrett reports: "Starchy and potatoey at first, yet followed by the consistent, yet not too heavy ketchup taste."
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Smell test: Very Ketchupy
From the package: Everything's written in English and French. If you can't find one of those French/English dictionaries, just use the empty bag when you need some basic vocabulary.
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This snack was discovered in Canada.