Taste test: This was basically a Rice Krispies Treat bar with semi-hard caramel pieces sparsely mixed into the Rice Krispies, a thick chocolate coating applied on the bottom, and wiggles of chocolate and caramel partially covering the top.
There wasn't a whole lot of granola in evidence, except for some oats mixed in with the Rice Krispies that I could see but not taste. Not sure where why they picked the name Kazaam. I though that was just a bad Shaquille O'Neal movie. Anyway, regarding the actual snack bar, whole thing seemed much more ambitious than it needed to be. A regular Rice Krispies treat is simple and awesome, without lots of complicated combinations of ingredients to worry about. For those of us not skilled enough to make our own, Kellogg's sells pre-made ones. I could eat those all day long, and on the few occasions that I bought a box of those bars, they disappeared quickly. Not so with these. The first problem with this bar was that the caramel pieces were much harder than anything else, so every time my teeth crossed paths with one, it felt like I was biting into a rock. The overall taste was reasonably caramely, slightly chocolatey and very sweet. There was nothing really objectionable about the taste, but it was really nothing great.
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Smell test: Strong, sweet caramel smell. Good.
From the package: “What happens when Snap! Crackle and Pop! mix all of their favorite ingredients together? Kazaam! You get a great tasting new granola snack bar. By combining granola with Rice Krispies® cereal, chunks of caramel and a chocolatey drizzle - Snap! Crackle! and Pop! bring you a crunchy, tasty new bar.”
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This snack was discovered by Jeremy at Market Basket. Review published .