Video: One Pepsi, Two Liters, Four Minutes

Jim takes the Pepsi Challenge

By Jeremy Selwyn
Chief Snacks Officer


Jim O'Brien, a former co-worker of mine and an occasional contributor to, has earned a reputation as a serious eater.

I've seen him scarf down a sandwich loaded with more cheese than some people eat in a year, and he still holds the record for the most expensive salad ever at a one particular office cafeteria (and yes, he finished the whole thing).

Now Jim has accepted his greatest challenge ever as he and 3 co-workers at The Active Network try to drink a 2-liter bottle of Pepsi in under four minutes. And it's not just Pepsi — it's warm Pepsi.

(Note: Jim is the one toward the right side of the frame whom people keep referring to as "Jim" in the video.)

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