photo of Lay's Flavor Swap Korean Barbecue
Lay's Flavor Swap Korean Barbecue

Snack Review

Lay's Flavor Swap Korean Barbecue

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Taste test: This flavor was released as part of the Lay's Flavor Swap promotion, which paired up four sets of two flavors, one an existing product and one a new one, for a head-to-head online competition to (supposedly) determine which one stays and which one goes. Korean Barbecue was the new one matched up against Honey Barbecue.

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The potato chips in this bag had a light coating of sort of brownish seasoning, giving them a bit of a golden russet-like appearance. There were smallish bubbles on the surfaces of the chips, with some small darker seasoning bits here and there. I bit in to find a good crispness and nice flavor, but it was a tough one to classify — it wasn't particularly spicy, tangy, hot or sweet. But it did taste pretty good. Noting special about it, but solidly good.

Given the follow-up actions to past Frito-Lay flavor contests, in which losers have later reappeared and winners didn't always become permanent, plus the fact that Honey Barbecue isn't a consistently available flavor, I'm rather skeptical that it's a binding vote.

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Smell test: Definitely something there, but really mild. Kind of like a mildly fruity barbecue sauce.

From the package: “Lay's Flavor Swap” ... “Try all four swaps & vote at” ... “One Stays. One Goes. Save your fave!”

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Company: Frito-Lay

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This snack was discovered at Speedway. Review published .

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