Taste test: This bar was about twice as thick as a conventional Hershey bar and consisted of six sections, each bearing the Hershey's logo.
The indentations between the sections weren't very deep, so they didn't break off cleanly. As soon as I broke off my first section, it became clear that they wasn't the typical Hershey bar, as the interior consisted of chocolate mixed with fairly large air bubbles, while the exterior was solid milk chocolate. The bubbled chocolate texture closely resembled Nestle Aero. Hershey's also makes an Air Delight version of Kisses, but the bubbles in this bar seemed to be bigger than in the Kisses. It definitely had a softer and lighter feel than the original Hershey bar, so it melted in the mouth quicker, but the chocolate taste seemed quite similar, and the chocolate rush it gave me was just as effective.
Shop: Buy chocolate on Amazon
Smell test: The usual Hershey's chocolate smell.
From the package: “The Hershey®'s milk chocolate you love gently blended for a light, airy texture that melts effortlessly in your mouth.”
Online store: Buy chocolate on Amazon
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This snack was discovered at Sweets & Snacks Expo, Chicago. Review published .