"CHESTER CHEETAH® was tossin' a meal down one day and thought, 'a snack with some zing could go a long way.' So he eased into a neighborhood shop for CHESTER'S® brand FLAMIN' HOT® brand Fries Snacks to make his taste buds hop. ... 'Just what that meal needed' CHESTER CHEETAH® thought when he was done. 'Bet those CHESTER'S® brand FLAMIN' HOT® brand Fries Snacks are a great munch on their own.' "