Taste: This is a soft candy bar with an interior of marshmallow (top) and graham cracker (bottom), coated in chocolate. The taste is good, and it's hard to go wrong with this combination of flavors. However, I don't think Hershey's has really captured the essence of a s'more. Yes, they've got the three essential ingredients, but the bar mixes the three so closely that you don't get to experience the three individual flavors as you would in a real s'more made over the campfire.