Taste: These are wide-rippled potato chips with some pretty good jalapeno flavor and heat. Not the hottest jalapeno ever, and not the tastiest either, but still good. They're not super-hot, but the heat does grow on you as you eat more chips. But it wasn't so hot that I needed to get a beverage. It's rare to see a jalapeno-flavored ripple chip, so this is a nice change from the ordinary.