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Chipworld 
 | | Bickel's Jalapeño Flavored Potato Chips
From the package: "Picky People Pick Bickel's" ... "Seared for Better Flavor!" ... "Bickel's Potato Chips taste better than any other chip because we sear in real potato flavor. Since Mr. Luther Bickel started the company in 1954 we've been using our original formula, in which we wash our potatoes before slicing them, instead of after, like most companies. We believe that washing the potatoes after slicing washes away vitamins, nutrients, and flavor. Next we sear the potato chips in 100% pure vegetable oil. The result is more natural potato taste with less sodium than most other brands."
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