Shop for snacks: Buy Lay's at Amazon.com
Taste: These hot sauce-flavored chips from Lay's (introduced along with Cheesy Garlic Bread and Chicken & Waffles for the "Do Us A Flavor" promotion) had a nice orange glow overall, with a sparse covering of some dark bits of seasoning. Most of the chips were somewhat wiggly, with a few bits of skin on the edges. I crunched in to find an excellent texture, as there was a very high level of crispness and a mild, brittle crunch. The great crispness helped to bring out the tasty hot sauce, which started out fairly mild in terms of flavor and heat, then grew a bit hotter in the aftertaste. Unlike some hot sauce chips that end up being all heat and no flavor, these did have some nice flavor, but only some — not lots. I could taste the peppers, maybe a bit of garlic, but it was nothing special, and it was far from the taste explosion that you get from Sriracha sauce. With top-notch texture, moderate flavor and moderate heat, these were pretty good, but not in the top echelon of hot chips.
Shop: Buy Lay's at Amazon.com
Aroma: Very mild. Not any real kick of hot sauce, especially considering the garlic and hot pepper pictured on the bag.